The State of Advertising in a Post-Covid World

24 February 2021

Chris Christodoulou, CEO, looks at how the last 12 months have impacted the industry, from the wider adoption of digital production, the growth of discerning online consumers and the need for brand authenticity.

 

"As marketers find themselves restricted on both economic and creative levels like never before, CGI will continue to prove itself as a trusted alternative for content creation. It allows brands to resume their productions and marketing campaigns without the need for human interaction and repeatable costs that often accompany live-action shoots."

 

Click here to read the full article on Shots

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