Our latest project for Strongbow’s ‘Earn It’ campaign is for their newest concoction: Dark Fruit, for "men who get the job done". What started life as a print campaign, quickly developed into a full production piece with the London agency St. Luke’s. The campaign launched nationwide wide across OOH, print and ambient channels. Initial results show the launch campaign has been a huge success resulting in sales exceeding the original target by 230% and outselling the establish competitor by nearly double.

Strongbow Dark Fruit Final 2

Awarded

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Strongbow Dark Fruit Final 3
Credits

Credits

Client Strongbow

Agency St. Luke’s

Awards Awwwards Honored

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